MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

Disastrous Chinese New Year campaign and what you can learn from it

Disastrous Chinese New Year campaign and what you can learn from it

Chinese New Year is the most famous celebration in China which opens up many advertising opportunities. It is said that during Chinese New Year Chinese people spent at least US$ 149 billion on shopping and food. As we said before, the Chinese New Year is a massive advertising opportunity, whether if you are a local…

Top Mistakes That You Need to Avoid in Content Marketing Strategy in China

Top Mistakes That You Need to Avoid in Content Marketing Strategy in China

Today, we have the pleasure to receive a guest blogger on our website.  Nicole D.Garrison* Despite the fact that the Chinese online marketplace is quite unique, content marketing is still a legitimate technique that businesses should apply to connect with local customers. Like in many other online markets, content marketing is effective only when you…

Digital marketing solution forex china

The biggest developments in digital marketing in China

E-commerce in China is dominated by two powerful players, Alibaba and JD.com. While most reports on e-commerce in China speak of the dominance of the duopoly, a third competitor comes to surprise us with its constant ascent. Pinduoduo is an e-commerce platform that allows users to participate in group purchase offers. Presenting itself as a…

The biggest developments in digital marketing in China

Introduction: E-commerce in China is dominated by two powerful players, Alibaba and JD.com. While most reports on e-commerce in China speak of the dominance of the duopoly, a third competitor comes to surprise us with its constant ascent. Pinduoduo is an e-commerce platform that allows users to participate in group purchase offers. Presenting itself as…

Digital in China: Think Ecosystem to Win the Chinese Market

Digital in China: Think Ecosystem to Win the Chinese Market

China is the top 3 in terms of Digital and Technology investment and also represents the biggest e-commerce market in the world with nearly 40% of the total e-commerce transaction in the world. China is home to a third of unicorns around the world. The quick adaptation of Chinese Internet users has allowed e-commerce to…

Marketing in China: How International Brands Can Adapt to China?

Marketing in China: How International Brands Can Adapt to China?

China can be a very difficult market for a new international Brand, it is not an easy Market but it is the most dynamic market in the world and offers huge opportunities for international Brands able to be able to Chinese Demand.  Marketing in China: How international Brands can adapt to Chinese Market? China Fashion Week…

Why Most Marketing Directors in China Will Increase their Investment Next Year?

Why Most Marketing Directors in China Will Increase their Investment Next Year?

Why? Why Most of CMO and Marketing Directors in China will increase their investment in China?     Why worldwide CMO Will Increase their Marketing Budget Next Year in China?   the middle class in China The rise of connectivity and the middle class in China is an interesting prospect for marketers, with the four…

Why 4A Big Advertising Agencies Are Dying in China?

Why 4A Big Advertising Agencies Are Dying in China?

Good question: why 4A Big Advertising Agencies Are Dying in China? China is the 2nd Advertising Market in the world, but in this Market, 4A Big Advertising Agencies cannot perform well ? Why? Is there a space for the 4A’s Ad Agencies)? This is a big debate in China,  First, watch this video… Really interesting….

Tencent and Alibaba are Moving into the Chinese Digital Marketing

    Marketers pay attention! Luxury brands pay attention! Tencent and Alibaba, two Chinese high-tech powerhouses, are moving into the digital marketing business. The entering of these to giants is giving a lot of opportunities and challenges for both industries and many sectors. Tencent is owning Wechat, one of the most powerful social media and…

57% of advertising budgets in China are “Online”

57% of advertising budgets in China are “Online”

China is the second largest advertising market in the world. 57% of advertising spending will be spent on the Internet this year, according to GroupM. But the new report also indicates that China’s rapid growth in digital spending is losing steam because almost everyone in urban areas has maintained digital access and the era of…