{"id":52090,"date":"2023-08-25T09:12:10","date_gmt":"2023-08-25T09:12:10","guid":{"rendered":"https:\/\/seoagencychina.com\/?p=52090"},"modified":"2023-08-25T09:14:34","modified_gmt":"2023-08-25T09:14:34","slug":"from-baijiu-to-gin-chinas-evolving-liquor-landscap","status":"publish","type":"post","link":"https:\/\/seoagencychina.com\/from-baijiu-to-gin-chinas-evolving-liquor-landscap\/","title":{"rendered":"From Baijiu to Gin: China’s Evolving Liquor Landscap"},"content":{"rendered":"\n

You will find in thie article everything about Gin in China: <\/strong>figures, analysis, case studies, tips to sell, marketing strategies….<\/p>\n\n\n\n

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The Gin Market Overview<\/strong><\/h2>\n\n\n\n

The Juniper Rise: China’s Spirited Ascent in the Global Gin Market<\/em><\/p>\n\n\n\n

The global gin market is a vibrant tapestry of traditions, brands, and tastes, each with a story to tell. Since 2018, one particular narrative has surged to the forefront: China’s growing fascination with gin. Although baijiu and whiskey have long been the spirits du jour for the majority of Chinese drinkers, gin is slowly but steadily making its mark, especially among younger generations.<\/p>\n\n\n\n

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1. Rise of the Gin-drinking Millennial and Gen Z<\/strong>: <\/h3>\n\n\n\n

There’s a significant generational shift in the Chinese drinking culture. For millennials and Gen Z, the choice of spirit is less about tradition and more about exploration, occasion, and flavor profile. Gin, with its versatile character, fits snugly into this new alcohol landscape.<\/p>\n\n\n\n

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Beijing,China<\/figcaption><\/figure>\n\n\n\n

2. The Changing Face of Chinese Bars<\/strong>: <\/h3>\n\n\n\n

Bars are not just places to drink anymore; they’re places to learn, explore, and socialize. Brands and enthusiasts are focusing on creating more experiential spaces, especially in urban centers like Shanghai. They’ve had to navigate the complexities of the Chinese market, from alcohol licenses to finding local investors, but their efforts are paying off as gin bars establish strong brand identities that appeal to a young, urban clientele. read more <\/a><\/p>\n\n\n\n

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Ready-made & pre-mixed cocktails market in China<\/a><\/blockquote>