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We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
In 2015, Lego, the Danish toy manufacturer famous for its plastic brick toys, ventured into China’s vast toy market. Despite encountering various difficulties and obstacles, the company persevered and achieved remarkable success. In this blog post, we will explore Lego’s approach to entering the Chinese market and their strategies for overcoming cultural differences, intellectual property…
Boomerang kids, or young adults who move back in with their parents, are a growing trend in China due to economic and cultural factors. Over one-third of recent graduates continue to live with their parents, leading to changes in family dynamics and consumption patterns. For marketing managers seeking success in China, understanding this trend is…
While cash used to be king in China not long ago, that has quickly changed thanks to the proliferation of mobile payment solutions like Alipay and WeChat Pay. With a combined market share of over 90%, these two platforms have become ubiquitous across many industries and demographics. In this article, we’ll explore the key features…
To succeed as a foreign brand in China, it’s important to understand the Tiered City System. With over 1.4 billion people living in different cities and income levels, it’s essential to navigate this complex market effectively to reach your full potential. Dive into our blog post as we dissect the tiered city system classification, identify…
The trend of Chinese students seeking education abroad has been on the rise in recent years. What are the driving forces behind this phenomenon? In this blog post, we will explore and decode the key drivers that motivate Chinese students to pursue higher education overseas, with a focus on aspects such as international exposure, career…
Baidu is China’s top search engine with around 70% market share, making it a prime platform for businesses looking to reach a massive audience in the region. With Baidu advertising, brands can utilize paid search advertising, in-feed ads, and brand zones to increase their online visibility and promote products or services more effectively. In this…
Do you want to expand your brand’s reach in China but don’t know where to start? Look no further than China’s short video platforms. With a user base of over 820 million, these platforms offer an opportunity for brands to connect with younger audiences and improve their social media presence in the Chinese market. Not…
The Chinese jewelry market is larger than the US market. In 2020, the Chinese jewelry market reached $100 billion, accounting for about 50% of mainland sales of consumer jewelry. In contrast, the US jewelry market was valued at $71.3 billion in 2020. Overview Of The Jewelry Market In China The jewelry market in China is…
Are you looking to enter the Chinese market even if you’re a beginner in this kind of business? Perhaps you’re a well-established manager or CEO wanting to sell your products in China. Luckily, Taobao is a great platform to get started in — it serves as China’s biggest network for all kinds of retail business…
Xiaohongshu – or Little Red Book – is an innovative social e-commerce platform that has transformed how millions of Chinese consumers discover, review, and purchase products online. With over 300 million users primarily consisting of young, urban females. They are hungry for high-quality brands in the beauty, health, and fashion industries. Xiaohongshu app presents an…
Weibo is one of the fastest-growing social media platforms globally. It is attracting over 516 million active users in China. Compared to other popular social media platforms, Weibo offers unparalleled opportunities for e-commerce integration and crisis management that can help companies build a reputation quickly. How can Weibo Social Media For Business achieve success in…
Sina Weibo (or simply Weibo) is a social media platform with almost 600 million monthly active users, making it one of the most popular platforms in China. Advertising on Weibo has become increasingly important for businesses looking to tap into the Chinese market. In this complete guide to Sina Weibo advertising, we will explore the…
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