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The tale of whiskey in China isn’t just about amber spirits poured into a glass. It’s about a market packed with potential, consumer trends, and a clash between Eastern and Western liquors. Let’s dive deep. 5 Emerging Whisky Trends in China GMA 1. Surge in Premium & Single Malt Demand 2. Rise of Local Whisky…
If you want to sell Gin in China, this article should help you. Why Gin is Gaining Popularity in China? Good question 🙂 China’s alcohol market has historically been dominated by Baijiu and Whisky, but Gin is emerging as a trendy premium spirit, thanks to the rise of cocktail culture and sophisticated drinking habits. 📊…
🚀 Why Tequila is Gaining Popularity in China Traditionally, China’s spirits market has been dominated by Baijiu and whisky, but tequila is emerging as a new premium category. The demand for high-quality, authentic, and craft spirits is growing, especially among younger consumers. 📊 Key Market Trends:✅ Premiumization: Consumers prefer higher-end, aged tequilas (Añejo, Reposado) over…
An overview of the beer market, and trends in China and what Chinese distributors, importers really need Why China’s Beer Market is Moving Towards Premiumization The Chinese beer market is rapidly evolving, with a clear shift towards premium and craft beers. Consumers are moving away from mass-market, low-cost beers and are now looking for quality,…
China currently has seven types of spirits: Whisky, Brandy (Chinese Baijiu), Brandy, Vodka and Rum, Gin, Tequila, and Vodka. Tmall and Taobao are two e-commerce platforms that Alibaba Group uses to track sales data. How to Sell Vodka in China: Best Marketing Tips & Market Insights 🚀 Why Vodka is a Growing Opportunity in China…
Are you a brand with dreams of conquering China’s lucrative market for alcohol and beverages? Picture this: a country with a rich tapestry of drinking traditions, a rapidly growing middle class with evolving tastes, and a thirst for quality imports. What Wine and Spirit Distributors Want in China: If you’re considering the distributorship of alcohol…
China has seen a significant rise in the consumption of wine in recent years, leading to a growing demand for imported wines. As a result, there are numerous boutique wine importers operating in the country. These importers play a crucial role in the wine industry, bringing a diverse range of wines from all over the…
From our experience among all trade fair this one in Chengdu is the crazziest and better for Business but VERY local Top 5 Wine Trade Fairs in China When it comes to making inroads into the Chinese wine market, participating in trade fairs is a strategic move. These events not only provide exposure but also…
Listen, if you’re not paying attention to what’s happening with Scotch whisky in China, you’re sleeping on one of the fastest-growing premium markets in the world. Let me hit you with some facts: Single malt Scotch whisky is absolutely crushing it right now. According to IWSR, half of single malt fans are sipping more often,…
China is the #1 beer market in the world with an annual consumption of 45.7 billion litres, Here’s a streamlined and organized bullet list capturing the key trends and data from the beer market 2024 overview: (source thedrinkbusiness) Growth Trend Pricing Trends Challenges Market Expansion and Strategy This concise format highlights the pivotal trends, challenges,…
While demand for foreign wine imports in China is booming, there is more to building a wine brand in China than just finding the right importer or distributor. As Western winemakers are finding out, there is a lot that goes into ensuring that your bottle of wine is the one that Chinese consumers select. On…
After enduring several challenging years, China’s wine market is at a turning point . Despite the resurgence of activity in hospitality venues and tourist spots, wine consumption hasn’t fully rebounded to pre-pandemic levels. Yet, the shifting preferences of Chinese consumers present fresh opportunities for brands that adapt effectively. Wine Consumer Dynamics The driving force behind…
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