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We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
The success of the beauty industry plays a crucial role in the survival of the luxury market. Thus, through beauty acquisitions, high-end brands can subtly influence customer loyalty. According to Zion Market Research, the global beauty market is expected to reach about $863 billion by 2024, and China is expected to become the world’s largest…
Luxury brands continue to explore WeChat‘s many functions, from e-commerce to loyalty programs to Chatbot‘s capabilities, to engage with WeChat’s more than one billion users. While many brands create one-off mini-programs for special occasions such as Valentine’s Day or local exhibitions and events; the famous luxury brand Louis Vuitton has put in place a strategic…
In 2018, many Chinese realized their wish “The world is great, I want to see it,” and travelled the world. Many Chinese travellers have already started planning their trips for 2019 and are planning to go further. For several years, China has remained the world’s largest overseas tourism market with nearly 150 million overseas visits…
Reminder: The little Red Book aka Red The Little Red Book known as RED is a platform set up in 2013. It allows Chinese travelers to share shopping tips abroad and discover niche brands. In 6 years, this platform has become a giant in China’s social e-commerce and has more than 200 million monthly active…
Introduction: Recently, Prada (Italian luxury brand) released a one-and-a-half minute video for the campaign that met Kun in star. This video was created by contemporary Chinese artist Cao Fei, who is known for making art commenting on abrupt changes in Chinese society today. In China, collaboration with a maybe celebrity is the key to success…
We are a cost-effective Agency for Wechat moment ads in China. See all your option for advertising. Since Wechat launched advertising in 2015, it has become a booming trend in China. The platform is the best option for foreign businesses to enter the market and reach Chinese Wechat users in the U.S., Canada, China, Western Europe,…
Little Red Book (xiaohongshu) is the Instagram of China, perfect for Fashion Brands for Brand Awareness and for e-Commerce. It is one of china’s most popular social media with wealthy women in Chinese first tiers cities Have you heard of Fan Bingbing, that famous Chinese actress known in Hollywood as Blink in X-Men? Do you know…
Chinese millennials have been defined as a key consumer group in the world’s second-largest economy. In 2017, Chinese millennials are likely to develop spending habits, while not compromising on image or quality. Young Chinese consumers demonstrate themselves to be confident, select spenders willing to spend top-dollar for entertaining and personalized retail experiences. According to…
China Has Had Enough With Rumors. News websites using social media as their primary source of information are the target of this crackdown. Government officials have officially released a statement saying that online newspapers are not to release any story taking its source from social media unless told otherwise by the Cyberspace Administration. Why…
When it comes to online advertising, Baidu is a force to be reckoned with. The Chinese search engine commands a massive market share, making it a key target for companies looking to expand into China. But succeeding with Baidu paid ads can be tricky – knowing how to navigate the complex and ever-changing landscape is…
Pet food sales in China already reach U.S.$2.2 billion last year. How can foreign Business enter the Chinese market? The pet economy in China In foreign countries, the “pet economy” is a huge industry. In 2001, pets generated $27.6 billion in consumption for the US economy, and the US pet insurance industry earned only $4…
2018 was not a good year for automakers in China. Indeed, car sales have declined of 11 percent in October 2018 with an average of a 6 percent drop that year. The amount purchased by car dealerships also decreases. The US-China trade war is not helping American car brands. Foreign car manufacturers are more impacted…
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