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SIAL Shanghai is Asia’s largest international food and beverage trade show, and one of the most important entry points into China’s F&B market. Held annually at the Shanghai New International Expo Centre (SNIEC), the show brings together: What Is SIAL Shanghai — And What Brands Need to Prepare Before Exhibiting If you’re a food, beverage,…
How to develop your clients base in China if you are a factory … ? new trend: video on WeChat. 1️⃣ Agents & Buyers Discover New Suppliers on Douyin 2️⃣ Short Videos Show Product Quality & Factory Scale 3️⃣ Live Streaming = Instant Orders & Direct Connections 🔹 🎥 Case Study: Guangzhou Furniture Factory Used…
When you’re pitching your wine brand to the market of China, you’ve got to go all-in 😉 —think like a true hustler Here’s how you can crush it, explain Olivier VEROT founder of GMA. understanding exactly what these importers and retailers are looking for at each step and absolutely nailing your strategy: By implementing these…
Douyin E-commerce’s dynamic platform presents numerous opportunities for brands to thrive, despite its evolving strategies. Here’s a detailed look at the opportunities and trends shaping business success on Douyin: 1. White-Label Product Expansion 2. Low-Price Strategy Integration 3. Video Content Marketing 4. Livestreaming Commerce 5. Lead Generation for High-Value Niches 6. Native Ads and In-Feed…
In the fast-evolving world of digital marketing, Xiaohongshu (Little Red Book) has emerged as a Top Social media for brands looking to connect with Chinese consumers. Originally popular among beauty and lifestyle brands, Xiaohongshu has now become a go-to platform for food brands aiming to influence China’s massive and discerning consumer base. With TikTok facing…
China has officially claimed the title of the world’s largest food importer, a milestone that underscores its massive influence on the global food market. According to a recent industry report by the China Chamber of Commerce of Import and Export of Foodstuffs, Native Produce, and Animal By-Products, China’s total food imports are expected to reach…
Starting a business in China can be an exciting venture for startups, especially those looking to tap into manufacturing or expand their retail reach. Here’s why launching your startup in China could provide a significant advantage, using startup-centric vocabulary and a friendly approach: 1. Access to a Massive Consumer Base China boasts the world’s largest…
The new CEO of Starbucks, Laxman Narasimhan, recently embarked on a low-key tour of China. This trip marks Narasimhan’s first visit outside of North America since assuming his role in March of this year. During his visit, he toured Starbucks stores in Beijing and Shanghai, where he had the opportunity to meet with Starbucks employees,…
As one of the largest markets in the world, China presents numerous opportunities for B2B companies to expand their reach and grow their business. However, breaking into the Chinese market can be challenging, with its unique cultural, linguistic, and regulatory landscape. In this article, we will provide 10 tips for super successful B2B marketing in…
Baby formula is the most-demanded and regularly-bought baby product in China. While Baby formula exhibits a clear dominance in the market, there is a growing preference for ultra-premium formula products. Ultra-Premium Formulas are growing their market share. In first- and second-tier cities, ultra-premium baby formula sales have outstripped cheaper options. Ultra-premium products account for more…
Iconic perfumes like Chanel N°5 or Dior J’Adore have dominated China’s perfume market for decades. It is a fact that top luxury foreign brands are still favored by the majority of perfume-loving Chinese customers. Yet, with the recent shift in consumer tastes, we see that Chinese consumers are more interested in the unique scents of…
So you have eyes on the growing electronics market but do not know how to start? First step is to find consumer electronics distributors in China, if you you are looking for ways expand your business here. We can help you connect with Consumer Electronics Distributors in China! Do you think your brand has potential?…
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